Phu Ly – A Rising "Valley of Knowledge" and Golden Opportunity for Tourism and Hospitality

When people think of Phu Ly, Ha Nam, they often picture a peaceful town at the southern gateway of Hanoi. But today, the city is undergoing a remarkable transformation—emerging as a “Valley of Knowledge” with a series of large-scale projects in education, healthcare, urban development, and tourism. In this dynamic context, the hospitality and accommodation industry is witnessing a promising shift, opening up unprecedented opportunities for those ready to lead the way.

Education and Healthcare: Driving Demand for Lodging Services

One of the most significant catalysts for Phu Ly’s growth is the Nam Cao University Urban Area, a 9-square-kilometer complex spanning Phu Ly City and Duy Tien Town. With a total investment exceeding VND 19,000 billion, the area is designed to host 50,000 students, nearly 4,000 lecturers and experts, and around 30,000 residents.

In addition to institutions already in development, such as the University of Civil Engineering and FPT Education, other top Vietnamese universities—including the National Economics University, Banking Academy, and University of Transport and Communications—are also surveying the area for potential campuses. Notably, international organizations such as the Korean Education Association and Japan’s Nhat Hai Technology Company have also joined this wave of investment.

Simultaneously, Phu Ly’s healthcare sector is taking a leap forward. The second campuses of two national-level hospitals—Bach Mai Hospital and Viet Duc Hospital—are scheduled to open by the end of 2025. Backed by an investment of VND 1,100 billion for modern equipment, these facilities aim to serve over 20 million people across the North Central and Red River Delta regions. The presence of these hospitals is expected not only to ease the burden on Hanoi’s health system, but also to generate strong demand for accommodation, wellness services, and long-term lodging.

Together, these developments represent a valuable customer base for hospitality, event organization, medical tourism, and long-term stays.

Integrated Infrastructure: Foundation for a Knowledge-Driven and Modern Tourism City

To prepare for an expected surge in population and visitor traffic, Ha Nam Province has heavily invested in transportation infrastructure during the 2021–2025 period. Phu Ly now enjoys seamless connectivity to major arteries such as the Phap Van – Cau Gie – Ninh Binh Expressway, National Highway 1A, and in the future, the North–South high-speed railway.
A key highlight is Sun Mega City, a 1,690-hectare multifunctional urban project, envisioned as a mega tourism-residential complex comprising three major zones: Sun Urban City, Sun River City, and Sun Legacy City. Within this mega-complex, visitors will find Sun World amusement park, central square, international schools, modern hospitals, and most remarkably, a reconstructed version of the Thang Long Imperial Citadel at the foot of Long Doi Son Mountain—a symbol of Vietnam’s thousand-year cultural legacy.

This fusion of knowledge, history, and modernity is creating a distinctive identity for Phu Ly—transforming it into a central hub for transit, discovery, and relaxation.

Tien Loc Palace – The Ideal Stop for Business, Medical, Educational, and Leisure Travelers

Amid this exciting transformation, Tien Loc Palace Hotel stands out as a trusted accommodation choice, particularly suited for business travelers, hospital visitors, and tourists seeking to explore Phu Ly’s emerging cultural and educational landscape.

Strategically located in the heart of Phu Ly City along bustling National Highway 1A, the hotel features 208 well-appointed guest rooms ranging from standard to premium categories. With elegant, cozy interiors and full international-standard amenities, Tien Loc Palace offers guests a sense of “peaceful as home” an experience that many visitors fondly remember and return for.

Complementing its accommodation are a variety of facilities:

• Tien Loc Restaurant with diverse local and international menus

• Enjoy Coffee – a relaxing space for meetings or quiet moments

• Fitness center, conference and MICE venues, and a convenience store

Supported by a team of professional, warm, and attentive staff, the hotel is not just a place to stay—it’s a reliable haven for journeys filled with emotion and discovery.

Today, Phu Ly is no longer just a stopover between Hanoi and Ninh Binh. It is steadily becoming the new center of education, healthcare, and tourism in Northern Vietnam. Within this exciting future, Tien Loc Palace is proud to contribute as a refined, welcoming destination—ready to accompany the sustainable growth of Ha Nam’s “Valley of Knowledge.”